Notes- Analysing audience data

Audience- Gender, age, social grade, geo-demographics, ethnic groups, psychographics, sexuality.

Broadband Tech entered the UK in 2000 meant interactive web service could be developed

WEB 2.0

On Demand and live streaming (Simulcasting)

Freemium is where you can access it for free but you need to put with adds. Premium build means you can purchase no ads but it costs money